ANALISIS MINAT MAHASISWA BERINVESTASI DI GIS IAIN KENDARI

Hamka. NIM 2021050102016., H (2026) ANALISIS MINAT MAHASISWA BERINVESTASI DI GIS IAIN KENDARI. Other thesis, IAIN KENDARI.

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Abstract

ABSTRAK
Hamka. NIM 2021050102016. “Analisis Minat Mahasiswa
Berinvestasi di GIS IAIN Kendari”. Melalui bimbingan oleh Bapak
Muhammad Imran dan Ibu Lily Ulfia Program Studi Perbankan
Syariah, 2024.

Investasi dalam bentuk saham syariah menawarkan keuntungan bagi
para investor. GIS IAIN Kendari menjadi salah satu sarana investasi
yang benefit, namun minat mahasiswa untuk berinvestasi di GIS masih
rendah, penelitian ini bertujuan yang pertama, untuk mengetahui
faktor-faktor yang mempengaruhi minat mahasiswa berinvestasi saham
di pasar modal syariah; dan kedua, untuk mengetahui strategi GIS IAIN
Kendari dalam meningkatkan minat mahasiswa berinvestasi saham di
pasar modal syariah. Jenis penelitian ini adalah penelitian lapangan
(field research) dan bersifat deskriptif kualitatif. Penelitian
menggunakan dua sumber data yaitu sumber data primer dan sekunder.
Teknik pengumpulan data yaitu observasi, wawancara dan
dokumentasi. Hasil penelitian menunjukkan bahwa faktor-faktor yang
mempengaruhi minat mahasiswa berinvestasi saham di pasar modal
syariah terbagi menjadi dua, yaitu faktor internal dan faktor eksternal.
Faktor internal meliputi pengetahuan investasi syariah, modal minimal,
dan kepercayaan. Sementara itu, faktor eksternal meliputi fasilitas
online trading, pelayanan, promosi, dan lokasi. Adapun strategi GIS
IAIN Kendari dalam meningkatkan minat mahasiswa berinvestasi
saham di pasar modal syariah terdiri atas pengelolaan produk, harga,
lokasi, dan promosi.

Kata Kunci: Minat, Investasi, Pasar Modal Syariah

ABSTRACT
Hamka. NIM 2021050102016. "Analysis of Student Interest in
Investing in GIS IAIN Kendari". Through guidance by Mr.
Muhammad Imran and Mrs. Lily Ulfia, Sharia Banking Study
Program, 2025.

Investment in the form of sharia shares offers benefits for investors.
GIS IAIN Kendari is one of the investment facilities that is beneficial,
but student interest in investing in GIS is still low, this study aims, first,
to determine the factors that influence student interest in investing in
shares in the sharia capital market; and second, to determine the
strategy of GIS IAIN Kendari in increasing student interest in investing
in shares in the sharia capital market. This type of research is field
research and is descriptive qualitative. The study uses two data sources,
namely primary and secondary data sources. Data collection techniques
are observation, interviews and documentation. The results of the study
indicate that the factors that influence student interest in investing in
shares in the sharia capital market are divided into two, namely internal
factors and external factors. Internal factors include knowledge of
sharia investment, minimum capital, and trust. Meanwhile, external
factors include online trading facilities, services, promotions, and
locations. The strategy of GIS IAIN Kendari in increasing students'
interest in investing in shares in the sharia capital market consists of
product management, prices, locations, and promotions.

Keywords: Interest, Investment, Sharia Capital Market

Item Type:	Thesis (Other)
Uncontrolled Keywords:	Minat, Investasi, Pasar Modal Syariah
Subjects:	300 Ilmu Sosial > 332 Ekonomi Keuangan > 332.6 Investasi
Divisions:	Fakultas Ekonomi dan Bisnis Islam > Prodi Perbankan Syariah
Depositing User:	Unnamed user with email [email protected]
Date Deposited:	02 Mar 2026 05:49
Last Modified:	02 Mar 2026 05:49
URI:	http://digitallib.iainkendari.ac.id/id/eprint/4253

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